Skip to main content
Mobile Menu Toggle
Brand Standards » Fonts

Fonts

 
Our laptop and desktop PC's are equipped with fonts such as Times New Roman, Calibri, and Arial. However, when creating printed and digital applications several fonts have been selected to deliver a consistent look across applications and signage.
 
 
 
 
An example of a serif font, Century Schoolbook is used for a "classic" look in body text and headlines.
 
An example of a sans-serif font, Helvetica is used for a more "simple-modern" look in headlines and body text. Coincidentally, the Helvetica font was originally designed in 1957.
 
An example of a sans-serif font, Futura is used for a more "friendly-modern" look in headlines and body text.
 
 
Trajan is used for an "Ivy-League" look in headlines. Trajan Pro should not be used in body text.
 
Calibri is a modern sans-serif font used in body text.
Nexa is a sans-serif font used for an "ultra-modern" look. It can be used in headlines and body text.